The way customers shop is constantly changing. While more and more businesses adapt to new technologies, as well as constantly evolving with their competitors, their customers are becoming increasingly demanding, expecting instant results at the touch of a button. Alongside this, more people, particularly those of a younger generation, are seeking eco-friendly products, such as recyclable and compostable packaging. Both of these contributing factors have altered the way businesses operate.
So, with the popularity of online shopping and the rising need for eco-friendly packaging, there are some food packaging trends being established in 2022. We have put together a short list of these trends below.
1) Ecommerce Packaging
Ecommerce packaging is a type of packaging that is used by businesses. The packaging can be personalised to match the business's brand and it allows for them to add more of a creative touch to a customer’s shopping experience.
The need for ecommerce packaging is growing due to the majority of people desiring convenience. More customers are choosing to use ‘click and collect’ (buying online and collecting in store) or following a complete ecommerce journey where they order online and the product arrives straight to their door.
Ecommerce packaging needs to be fit for purpose. The right packaging for a customer’s order can mean the difference between a happy customer and a dissatisfied one. If a product arrives safely, and within a branded box, then it can create a positively memorable experience, which means the customer will be much more likely to buy again from the business.
Albiz offer a wide range of ecommerce food packaging which are suitable for most businesses, such as takeaways and fast food restaurants.
2) Minimalist Design
The minimalist look has become an increasing trend over the years and it is here to stay for the foreseeable future due to consumers preferring the less-is-more approach.
A minimalist design often gives a high-end, luxurious look to products. With this in mind, businesses are striving for less clutter on their packaging, going for more of a neutral palette and ensuring that they’re not overly branded.
Having a simple design on packaging can go towards emphasising the quality of the product, but it also makes it cheaper for businesses to produce.
3) Transparent Packaging
Transparent packaging can be helpful to customers because it enables them to see the product before they buy.
Most good businesses are seeking eco-friendly, transparent boxes and packaging, such as our plastic food containers with lids, which are made of high-quality PET (polyethylene terephthalate) material, making it 100% recyclable.
4) Sustainable Packaging:
As previously mentioned, more and more people are looking for ways to reduce their carbon footprint. One of the ways people can do this is by choosing to use eco-friendly packaging, such as recyclable or compostable boxes.
Recyclable products can be repurposed or reused once their original use has ended.
If done properly, recycling the packaging we use reduces the harmful chemicals released into the soil and air since there’ll be less packaging lost to landfill.
This Sauce Container from Albiz can be repurposed or reused, making it eco friendly.
Compostable products are manufactured specifically to be broken down into non-toxic components. Once broken down, compostable products put nutrients back into the soil.
Albiz stock a range of compostable packaging, such as this fish and chip box.
5) Clean Packaging
Since covid-19, customers have become more vigilant when it comes to hygiene. They are taking a keener interest in their products, particularly the packaging of products – as it’s the packaging that will possibly be handled by a number of people before reaching them – and they’re desiring cleaner alternatives, which they deem safer, to ultimately protect themselves and their families.
Showing that they are taking their customer’s safety seriously, plays a big part in the decisions for any good business. If you are wondering how to disinfect food packaging, then most businesses are required to have a system in place to ensure packaging is clean. However, we do recommend that you wash your hands after handling any outer packaging.
Recommended Product - Cardboard Fried Chicken BoxIf you’re looking for recyclable packaging that you can trust, then try our cardboard fried chicken box.